Mobile Shopping Is Growing

According to a new study by ABI Research, in 2015, shoppers around the world are expected to spend about $119 billion on goods and services purchased via mobile phones. That number represents about 8% of the total e-commerce market.  Read more

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Building Links To Your Website

The amount of incoming links to a website is an important factor for search engine optimization and building them seems to be a common goal amongst webmasters and internet marketers.   Not only does it increase the credibility of the website, but it can also increase it’s exposure amongst visitors of the linking site. This can lead to significantly more traffic. If you’re concerned with how to be at the top of a Google search, we’ve decided to share the following tips you can use to start building incoming links to your website in order to increase it’s visibility on the search engines.  Read more here.

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The Basics of SEO

When people on the Internet searching for a product or service, they often use one of the major search engines.  This means that, as a business, the position your website appears in these search results is an incredibly important factor. If your webpage doesn’t show up near the top, the odds are slim that a visitor finds it using this method. Continue reading...

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Improving Your Email Newsletter

The Internet has transformed the way we do business, opening new channels of communication and introducing far more direct ways of marketing to customers. One aspect of online marketing that is frequently underused is email marketing and one critical element that is often overlooked is the actual content of the email. So how can you get more from your newsletter copywriting?  Continue reading...

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Automating Your Website Traffic with SEO

Search engine optimization is often seen as the staple of Internet marketing – and for good reason. A well-optimized site that performs under targeted key phrases in the major search engines will generate traffic around the clock for no marginal cost – that is to say, unlike PPC, there’s no cost payable for each additional visitor that lands on the website.  Continue reading...

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Search Engine Optimization Remains Viabl

Technology is changing at such a rapid rate in today’s world that if you follow a particular current trend, you may only find it outdated and replaced by another in the blink of an eye. Many Internet experts are beginning to state that the search engines are becoming more inefficient on a daily basis and that a lot of websites that have been optimized for them will soon find themselves on the outside looking in.  Please click here to read the article.

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Understanding SEO

Understanding how to make the Internet work for your business can take weeks of research and can quickly turn into an expensive trial and error process. The countless thousands of success stories are testament to its power as a marketing tool, but it’s often trickier than it seems to make it work.  Read the article here.

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Five Tips For Targeted Traffic

Without traffic, a website sits unobserved and unvisited in the blackness of cyberspace.  So, website owners go through great expense to find traffic.  But they don’t want just ANY type of traffic. It needs to be targeted.  This type of traffic is the “holy grail” for webmasters that are looking for sales results from their websites. It’s a fairly simple concept. You want, for your “rain umbrella” site, customers coming to you that typed in, ideally, “buy rain umbrellas.”   Read the rest here:  Five Tips For Targeted Traffic

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The Rise of Mobile Coupon Marketing

Mobile marketing is the next big thing as far as the majority of contemporary marketing experts are concerned.  Even unlike the Internet, nothing has been as powerful as the mobile phone, spreading far and wide across the globe into the hands of most of the world’s population.Even in impoverished, third world countries such as Kenya, as many as 1 in 3 adults own a mobile phone, and with over 950 million handsets sold last year worldwide, it’s no wonder mobile marketing is on the rise.  Read the rest here.

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Wireless Crucial for Most Small Business

According to the ‘Small Business Technology Poll’ done by AT&T, wireless technologies are becoming more and more crucial to survival for today’s small businesses. This poll indicated that almost 2 out of every 3 business owners feel that they couldn’t even survive without these technologies. This is a 25% increase from the same poll done 3 years ago. continue reading…

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